Run for the Zoo

For the last three years, I’ve illustrated and designed creative for Lincoln Park Zoo’s annual fitness fundraiser, Run for the Zoo.

Read about how the logo gets made here.

Art direction: Ashley Bedore
My responsibilities: Illustration, graphic and production design, creation of in-home and out-of-home marketing creative including: email marketing, print signage, digital signage, organic and paid social advertisement.

Above, from left to right: Mockup for start line race tower wraps, mockup for RFTZ 2024 t-shirt, and two pieces of digital marketing creative.

Below: Photos from Run for the Zoo 2024 taken by Lisa Miller on Sunday, June 2, 2024.

Communication Board

Developed in tandem with Lincoln Park Zoo’s Accessibility and Inclusion Manager, I co-designed and produced this printable communication tool which is included in every Kulture City Sensory Inclusive Bag. This bag is free to use for all guests.

The design of the communication board is specific to Lincoln Park Zoo’s animals and expected experiences while visiting.

Art direction: Ashley Bedore & Bill Green
Graphic design: Ashley Bedore & Shane Tolentino
My responsibilities: Graphic and production design, fabrication

ZooLights 30th Anniversary Blanket

I provided the illustrations and design for this custom blanket to commemorate the 30th anniversary of Lincoln Park Zoo’s annual holiday light show.

Art direction: Ashley Bedore & Christopher Bijalba
My responsibilities: Illustration, graphic and production design

From left to right: Concept sketches, iterations on design with color, vector art with proposed logo inclusion

ZooLights Marketing Creative

For the 30th year of ZooLights, I illustrated and designed a modular system which was used across marketing creative. These included spot illustrations of bespoke light displays, notable landmarks across zoo grounds, and other holiday ephemera.

Art direction: Ashley Bedore & Christopher Bijalba
My responsibilities: Illustration, graphic and production design, creation of in-home and out-of-home marketing creative including: email marketing, print signage, digital signage, organic and paid social advertisement.